Smart and Creative Marketing Products
When it comes to keeping up with the Jones in the marketing world, you want to make sure that you are taking advantage of smart and creative marketing products. When you market creatively, you can grab more attention from your potential customers and bring in much more traffic.
In order to choose a suitable product to become your master marketing tool, you’ll want to take a look at the hottest trends and public interests. You can do so by using google insight, google trends and other marketing tools. These will help bring that creative inspiration to the front of your brain where you can put it to use.
Until you get that far, here are some useful ideas to take advantage of:
Lanyards are multi-functional when it comes to being a promotional tool. Custom lanyards are perfect for businesses, corporations and give-aways. You can often attack something (like a USB drive!) to them, and make them even more memorable gifts.
2. Custom USB Drives
They’re small, everyone can uses them and you can put your company name and/or website right on the side of them. You know your USB drive will be used often if they were given to someone, which means they will be reminded of your business every time they use it.
3. CD Cleaners
Whether it’s your promotional DVD or a family favorite movie at home, everyone has use for a CD cleaner. If you work in an electronics or entertainment niche, CD cleaners can be of particular use to you when picking a smart and creative marketing product.
4. iPod Covers/Cases
iPods are the “now” product, and anything that can be used to accessorize with them, can be used as a smart marketing tool. Those that have iPods will recognize the value in an iPod case/cover to product the product that they love, and when they see your logo on the back, they will remember that you cared enough to get them something they can really use!
5. Video and MP3 Players
If you really want your company to be remembered by those who receive your marketing products, you need to think in terms of gifts that really wow people. This is because everybody likes to feel like they really won something. Not that they are just another person who got conned into taking your business card. Get them something that makes them feel special, like a promotional video and MP3 player.